More than ever before, data – and the ability to capture it effectively – is a valuable asset for your business and keeps you ahead of your competition. Marquette Group offers a wide range of technology-based data management solutions. We provide complete, cost-effective solutions that turn your data into valuable information, helping you navigate more smoothly through the changes and challenges faced by your business daily. Working in conjunction with your Yellow Pages data, these technological applications can simplify and streamline your data management processes, while reducing your administrative and programming challenges.

Marquette Group's technology team customized and manages effective and efficient database management solutions. Some of the many value-added services designed to solve your business challenges are:
data management
  • Population of search engines such as Google, Yahoo!, MSN, etc., to support improved positioning

  • Development and management of user-friendly dealer databases consisting of proprietary data such as territories and demographics which can be accessed through your own secure, customized Web site

  • Development and management of dealer databases for marketing program enrollment, tracking, reporting, etc.

  • Integration of client data and systems to support mail campaigns, broadcast faxes and email
coop management
  • Seamless co-op funding program that enables planning, commitment and approval of expenditures

  • Marquette Group's marketing and technology teams will tailor a co-op program to specifically meet your needs

  • Comprehensive, Web-based applications and world-class customer support make the co-op process simple, while increasing overall effectiveness

  • Complete program administration, billing and confirmation
digital asset management
  • Allows dealers to store and retrieve photos, logos, images and templates from their desktop

  • Files are easily updated at the Corporate level

  • Access to digital assets can be secured by individual or region

  • Facilitates secure third-party downloads for publications and agencies
 
internet-based dealer/store locators
 
templated dealer websites
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These solutions can help you increase leads, improve internal and external communications, lower administrative and programming costs, streamline co-op and promotional records management and accurately manage dealer and consumer data.